Picchat
Official WhatsApp + AI

WhatsApp for restaurants and delivery

During the rush, the AI answers "are you open?", "do you deliver to my area?" and "anything vegan?", sends dishes in a carousel and the link to order — while your team handles the kitchen and the floor.

Meta's official API · your own number · Meta fees passed through at cost

CCustomerhandled by AI
Good evening! Do you deliver to Jardim América? Anything vegan?
Good evening! Yes, delivery to Jardim América is R$ 7. We have 3 vegan dishes, take a look 👇Mushroom risottoChickpea burgerTropical bowl
The burger! How do I order?
Just tap the link to our menu to complete your order. Any questions, I'm right here. 😋
Illustrative conversation — sample names and values

— [ the problem ]

What holds back WhatsApp for restaurants and delivery

WhatsApp rings most when nobody can answer

Friday night, a full kitchen and a phone buzzing with the same questions. Customers who get no reply order somewhere else.

A menu photo nobody reads

Sending the same menu image dozens of times doesn't answer "what's the most popular dish?" or "is there a gluten-free option?".

Total dependence on delivery apps

Regulars could order from you directly, but they don't know they can — and you never talk to them after the order.

Empty Tuesdays and Wednesdays

Slow days repeat every week, and the list of people who have already ordered sits unused on someone's phone.

— [ how it works ]

Ready-made flows you can launch

Every flow uses features that already exist in Picchat — you set it up with your own copy, hours and rules.

1

AI menu assistant

When: A customer asks about hours, delivery or a dish

  1. →The agent answers opening hours, delivery areas and fees and dietary questions from what you've set up
  2. →Looks up dishes in the Picchat catalog and sends a carousel with photo, price and button
  3. →Sends the link to your menu or ordering system to complete the order
AI agentProduct catalogDynamic carousel
2

Order notification

When: Order confirmed in your system (via API)

  1. →The customer is enrolled in an order-notification automation
  2. →Utility template saying the order is out for delivery
  3. →Complaints or questions land in the team's inbox
APIAutomationsShared inbox
3

Slow-day campaign

When: Tuesday, Wednesday or a special date

  1. →Marketing template with a coupon or limited-time offer
  2. →Broadcast to the list of past customers who agreed to receive messages
  3. →The dashboard shows who read, who clicked and what the campaign cost on Meta
CampaignsCoupon and offer templatesClick tracking

— [ templates ]

Message templates to get started

Messages that start a conversation need a Meta-approved template. Use these as a starting point — you create them, submit them for approval and track everything in Picchat.

order_outUtility

{{1}}, your order {{2}} is out for delivery and should arrive in about {{3}} minutes. Enjoy!

slow_day_couponMarketing

{{1}}, today is {{2}} day! Use code {{3}} for {{4}} off your direct order until 11 p.m.

See the menu
reservation_inviteMarketing

{{1}}, this Saturday we have {{2}}. Shall we save you a table?

Book a table

{{1}}, {{2}}… are variables filled in with each contact's data at send time. Meta charges per template message based on its category and the recipient's country.

— [ pricing ]

A plan sized to your operation

Pricing depends on your message volume and team size. Talk to our team and we'll show you Picchat running with your own flows.

Meta charges per message sent based on the recipient's country, passed through at cost.

Talk to sales

Frequently asked questions: WhatsApp for restaurants and delivery

Does the AI take the order?

It answers questions, shows dishes in a carousel and sends the link to your menu or ordering system so the customer can complete the order. Picchat has no cart or kitchen integration; if your ordering system has an API, it can notify the customer through Picchat when the order leaves.

Do I need to set up my menu again?

The dishes you want the AI to show in carousels go in the Picchat catalog, with name, photo, price and link. Everything else — hours, delivery areas, fees — goes in the agent's knowledge base.

Can I send promotions to past customers?

Yes, with a Marketing template approved by Meta and only to people who agreed to receive messages. Anyone who opts out won't receive more.

Does it work with the number customers already know?

Yes. You connect the number customers already use, and with Coexistence the WhatsApp Business app keeps working on your phone.

Can I take payments over WhatsApp?

You send the payment link from your payment provider or ordering system, and Picchat records each customer's click.

Put WhatsApp to work for restaurants and delivery — on autopilot.

Connect your official number and see these flows working with your customers.